Design & development
I designed and built the website, pairing a photography-led introduction with dedicated tour pages and clear navigation.
Case study · Travel & hospitality · Iceland
Blue Ice Cave.
From discovery to booking.
A complete website for N66's ice cave and glacier tours. I handled the design, development, content, booking integration, and SEO.
Visit the live website
- Client
- Blue Ice Cave / N66
- My role
- Design & full-stack development
- Scope
- Content, booking integration & SEO
- Deliverable
- Live tour website
The brief
Present an Iceland glacier experience and give visitors a clear route to choosing and booking a tour. The website needed to bring the destination, practical information, and booking journey into one place.
That meant connecting two sides of the experience: the appeal of the landscape and the details a traveller needs before committing.
What I handled
Content & SEO
I handled the website content and SEO, including the pages that explain the tours and answer practical questions before a visit.
Booking integration
I connected the website to Bókun so visitors can move from exploring a tour to checking availability and booking.
Inside the experience
The homepage introduces the destination, then brings the two tour options together for comparison. Individual tour pages give each experience its own space, with a direct path to booking.
- DiscoverPhotography and an introduction to the glacier experience.
- CompareTour options and practical details in one place.
- BookLive availability and checkout through Bókun.
What shipped
A live website that brings the brand, tour information, and booking journey together. This project shows the breadth of my work: carrying a website from its visual direction and content through to a working integration.
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